Grupo Antolin joins RECYCLES with the installation of a machine that rewards for recycling



Grupo Antolin joins RECYCLES with the installation of a machine that rewards for recycling

2022-06-22
  • With this Return and Reward System (RRS), sustainable and social rewards can be obtained by recycling the cans and plastic bottles of beverages in the machine installed at the Grupo Antolin headquarters.
  • Users may donate points earned by recycling to social projects sponsored by different NGOs. With RECICLOS, the commitment to recycling has been transformed into benefits for employees and many others.

Grupo Antolin workers will earn rewards every time they recycle their cans and plastic bottles of beverages. This is possible thanks to the company’s commitment to RECICLOS, the Return and Reward System (RRS) developed by Ecoembes, the non-profit environmental organization that coordinates packaging recycling in Spain.

In this way, the nearly 800 people who work at Grupo Antolin’s headquarters in Burgos, as well as those who visit it, will be able to recycle their cans and plastic bottles of beverages in the machine installed in the complex, thus facilitating the circularity of these wastes. They will be converted back into new packaging after their recycling.

In addition, by using this machine, users will receive points to help improve the environment for those who need it most. For example, they may donate RECICLOS points they earn by recycling, to the Spanish Cancer Association to provide specialized psychological care to patients and family members.

“Sustainability at Grupo Antolin is born from the inside of the business itself and from the convictions of the people who are part of the company. That’s why we’re looking to take actions like the one developed with Ecoembes in which employees participate and engage so directly. Taking care of the planet is everyone’s job that starts in small actions every day", says Javier Blanco, Director of Sustainability at Grupo Antolin.

For her part, Nieves Rey, Director of Communication and Marketing at Ecoembes, said: “It is very important that there is awareness and citizen commitment to the environment from all possible areas, including the workplace, which  is a perfect place to encourage environmentally responsible practices that, now also with RECICLOS, impact those who need it most. That’s why we want to thank Grupo Antolin for their commitment to this RRS”.

As part of its sustainable business model, Grupo Antolin promotes various initiatives to build more respectful development that can deliver fair and equitable growth for all people. In this commitment, the awareness of its employees as well as the partnerships for sustainability, like the ones dealt with Ecoembes, are key.

The alliance with Ecoembes contributes to the development of the 2030 Agenda and, in particular, impacts Sustainable Development Goals 3, 12 and 17.

How RECYCLE machines work

To make use of these machines, citizens simply download the free RECICLOS app, deposit all their plastic bottles and cans into the machine, when finished, scan the QR that the machine will display.

In doing so, they will earn points, called RECICLOS, which may be exchanged for the different rewards available. In the case of the Grupo Antolin, at the moment, benefits collaborate with the Spanish Association Against Cancer. These points will have a weekly limit so that citizens not only recycle their packaging more and better, but consume responsibly.

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